In earlier article of mine I’ve introduced you to the need of visual information that helps your audience to store the data you’ve presented and retrieve it’s information when required at very instant. In this article I’ll be detailing a quick overview on making your slides creative and I’ll also add some lectures that support this article.
So, before we go through Creativity. Let’s ask ourselves — What is Creativity? And How you can be Creative?
Although you find the questions as individuals, but the answers for them are interlinked i.e If you know the term Creativity — you know how you to be creative, and If you know how to be creative — you know what is creativity.
Well! I am not speaking about the creativity that’s in arts or photographs but I am trying to detail this in Presentation medium.
Creativity is not just artwork but its an ideology based bundle, where you implement your ideas in a way that your audience can understand, can store in their brains and as a result be convinced.
We all the know the fact that, a presentation can be created in couple of minutes if you have content ready to apply. But here is the fact that gets missed out while creating the presentation. And that is “the information you have created or collected is from your end and its what your brain thinks as appropriate to present” but what about the receptive brains that are present in the hall? Can their brain receive your thinking as the same you do? The outcome of this question is the result of being creative.
For instance see the figure below, it contains a plain slide that has some text.
Now see the slide below that has the same information like above but its visually enriched using some creativity.
So, being creative is using the most of your knowledge that you’ve learned or explored. And applying it to the slides that doesn’t over contain with textual stuff but details every object in a way that your audience can understand along with the flow of your vocal and save the information as detailed and as con-vincible.
The other fact is that every human brain is different and every brain thinks based on its past. And you may confuse yourself of where to start and where to end, but if you learn about the illusions that every brain encounters that are similar! Then you’ve received a magic spell that can make your presentation really go well. The illusions I am talking about are the colors.
Color defines life — 99% of the data that your brain receives is by the retinal information and mostly depended on the colors it sees. But are you aware of the fact that “most of the colors we use on the slides are misidentified by many audiences”. Because their brains fail to judge them, and instead they search for options by considering the things around.
So, at this point of time you need to have the minimum amount of knowledge on colors that are same to every human eye at every environment — no matter whether in dark or light. And if you use that decent colors on your slides! You’ve already received your first impression and attention from your audience. The following video is from TED which I think as an helpful resource to make you this concept crystal clear.
In my next article I’ll be showing you the colors that look same to human eye.
